The different stages of a communication strategy, applicable to the field of public communication, will be studied from an operational perspective.
Year Fourth year
Teaching languageFrench
Teaching term Six-monthly
ECTS credits 3.0
Number of hours 12.0
Teaching activityLecture course
ValidationFinal written examination
Mandatory teaching
Parcours intégrant ce cours
Masters "Public and political communication" of the Institute of Political Studies
Access to ENT
